Article Marketing Traffic – Part One
We continue our series of free traffic strategies, courtesy of Traffic Heist …
The concept of article marketing is a simple one:
Write high quality content and distribute it amongst the most popular article databases and directories online, generating traffic from the back links in the attached resource box. It’s as simple as that.
There are however, critical elements that need to be included with each of your articles, so that they are performing at their maximum potential, and generating high grade, targeted traffic to your site.
To begin, you’ve probably heard of the beast of all article directories, http://www.EzineArticles.com With Ezine Articles (otherwise known as EA), you are able to set up as many profiles as you wish, adding in hundreds of articles a week, and including up to two links in your resource boxes.
Best of all, you can easily cover a multitude of niche markets from within one EA account, by creating alias (sub accounts) under your main profile and creating article content focusing on each of your main industry’s.
There is a major difference between the types of articles that I am going to teach you to create, and the garbage that clutters up these directory sites.
For one thing, your articles are going to be highly targeted. You know your niche market, and you should know your target audience. Based on the products and services that you are offering, you will be able to utilize article directories to instantly reach out (deep) into your markets and pull out as much free traffic as you can handle. But we need to get specific.
Whether or not your market is a broad one, you need to first evaluate your target audience, find out what they are searching for, what problems they have that they are actively searching for answers to, what solution you can provide that would entice them to finish reading your article and further explore your website.
The value of your article is in the quality of its content, not just in the quantity, and sadly enough, as you’ll soon discover when you explore the top article directories, the majority of article marketers forget all about the importance of solid quality (and relevancy) and instead, submit dozens of low quality articles every day.
More in the next installment.
Related posts:
- Article Marketing
- Article Marketing
- Need Help With Your Article Marketing?
- AffSphere – An Imporant New Article Directory
- Social Marketing Traffic – Part One
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